Foundational Entities
Hierarchy Principles
Hierarchy Principles: 1. **Customers own subscriptions, not the reverse.** A customer churns when *all* their subscriptions end.
Related Terms
Other definitions in Foundational Entities:
Customer (Account, Organization)
A distinct billing entity with one or more subscriptions. The "who" of your business relationship.
Subscription (Contract, Agreement)
A billable agreement between a customer and your product, with defined terms, pricing and status. The "what and when" of the relationship.
License (Entitlement, Access, Quota)
A specific capability, quantity or configuration granted by a subscription. The "how much" of the relationship.