GASP
Partnerships Partner Revenue Outcome

Channel Revenue Percentage

Channel Revenue Percentage: Partner revenue as percentage of total revenue.

Formula

Channel % = Partner-sourced revenue / Total revenue × 100

Benchmarks

  • Below 10%: Direct-dominant model
  • 10-30%: Developing channel
  • 30-50%: Balanced model
  • Above 50%: Channel-dominant model
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GASP Standard v1 · Last updated

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