GASP
Sales Productivity Metrics Operational

Ramp Time

Ramp Time: Time for a new sales rep to reach full productivity (carrying full quota).

Formula

Ramp Time = Time from start date to consistently achieving quota

Benchmarks

  • SDR: 2-3 months
  • Inside Sales/SMB AE: 3-4 months
  • Mid-market AE: 4-6 months
  • Enterprise AE: 6-9 months

What It Tells You

How quickly new hires become productive. Impacts hiring planning and capacity forecasting.

GASP Standard v1 · Last updated

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