New MRR: MRR generated from brand new customers acquired in the period.
Formula
New MRR = Sum of (first month MRR from customers acquired this period)What It Tells You
The output of your acquisition engine.
Related Metrics
Connected in the GASP relationship graph.
Upstream — what drives this
Downstream — what this drives
- New MRR drives ARR (Core)
GASP Standard v1 · Last updated